![]() This means a significant number of businesses receive warm leads contacting them, without ever hitting their website.īut that’s not to say websites are no longer important. The survey found that 64% of consumers have used Google My Business to find a business’s contact details. When combining this data, the vast majority who’d used it in Maps had also done so in SERPs. The vast majority of the consumers (87%) have looked for a local business’s phone number or address online.Ĭonsumers are a little more likely to find contact details in GMB in SERPs than they are in Maps.
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